SMCP Confirms FY Guidance After Sales Rise 13.8% in Q3

PARIS — SMCP, the owner of Maje, Sandro and Claudie Pierlot, said revenues rose 13.8 percent in the third quarter, with double-digit growth across all brands. The group also confirmed its guidance for the full year.
Sales for the period totaled 247.7 million euros, up 14 percent at constant currency, powered by brisk overseas growth. That was driven by the Asia-Pacific region and the Americas, with sales up 31 percent and 41.8 percent at constant currency, respectively. Digital was a key strategic driver in the latter region.
The group’s sales in the nine-month period totaled 741 million euros, up 12.9 percent in reported terms and 15 percent on a constant currency basis.
During a call with journalists on Monday, SMCP chief executive officer Daniel Lalonde said North America, which represents the bulk of the group’s Americas business, is one of the group’s biggest markets in terms of penetration of digital sales. Alongside its own web site, the group has partner web sites with Bloomingdale’s, Saks Fifth Avenue and Nordstrom, with more than 25 percent of sales coming from digital channels.
Key brick-and-mortar openings in the region in the quarter included a 1,200-square-foot Maje flagship in Rockefeller Center, the brand’s fifth unit in Manhattan, and

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